Know the Facts…The True Cost of the $9.99 Business Card

Do you really understand what you are getting?

There are always 3 things to consider when making any type of purchase – QUALITY, SERVICE and PRICE. You won’t always get all three, so you need to decide which 2 are the most important to you.

  • QUALITY – they look nice, but if you choose to design your cards and other items on their site using their designs it is just that, THEIR DESIGN. That is a problem because…
  • These are stock designs – Anyone else can choose the same design including your competition – your business will not stand out when others have the same look
  • You do not own the design or the logo you created on their site. Everything done on the site belongs to THEM – you can only use the design on items you purchase from THEM. If they don’t offer an item you are interested in – you cannot put their image on it.
  • When you order the “FREE” business cards, they put their name on the back and say “These cards are printed free courtesy of…” Do you really want potential clients to know that you don’t have enough confidence in your business to invest in printing business cards? Your business cards are the least expensive form of advertising there is – and they are also the most important piece of advertising you have!

When you purchase a logo or a design from Handouts – it belongs to you. Please always verify with your designer that the designs are yours before they do the design.

  • The design belongs to YOU. You can use it on anything you choose. You can build your company image around that design.
  • It will be a design created for you and not shared with others.
  • Your competition will not have access to the same design

SERVICE – if you need to contact someone at the online company, you will speak with the person that answers the phone, there is no personal service. When working with a local company…

  • You receive personal service
  • You are supporting a local business
  • Your design will be carried through all of your marketing pieces
  • If you want a specific promotional item or a direct mail or EDDM piece it can be handled through the same company

PRICE – the $9.99 business cards are rarely ever $9.99 once you add in for all of the extras.

  • We can’t speak for the printing price from other companies, but at Handouts ALL of our printing prices are very competitively priced with online companies at 500 pieces, and at 1000 and higher, we are actually less expensive with better quality AND your designs will be carried through all of your marketing.

Now you know some important facts that you should consider when thinking about purchasing your printed marketing pieces and how it will effect your other maketing pieces.

If you have any questions, please don’t hesitate to contact us. We would love the opportunity to provide you with a competitive quote on any of your marketing needs! We want to help you grow your business!

Let’s Start With the Basics!

Take out your business card. Look at it…

Really look at it, objectively, as someone who doesn’t know anything about you or your company, as if you have never seen it before. Feel it, really study it.

Look at the quality of the paper. Does it clearly state the name of your company, who you are and what you do? Look at the design, is it professional?

Does it clearly state the name of your company, who you are and what you do,
is printed on quality paper, is the design professional, clean and easy to read?

As your first impression, is this a company you would entrust with your business?

If yes, congratulations, you are off to a great start in marketing your company!
If not, you need to make a change – RIGHT NOW!

Business cards are the most inexpensive yet important investment you can make in your business. Business cards cost pennies and many times are the first impression someone has about your company…make it the right one!

Tip #1 Make sure all of the information correct. Please, never ever hand write changes on your business cards, it tells people that you are not willing to invest even a small amount in your company. Don’t let a company give you free cards so they can put their advertisement on your cards. When the back of the cards say “ this card printed free courtesy of___” it show that you don’t have enough confidence in your business to invest in business cards…so why should the person you just handed the card have confidence in you?

Tip #2 Design
Carry the design of your business cards throughout all of your print and promotional items to build your corporate image.

If you need help, contact us for a free half hour consultation.